LinkedIn Celebrates Its Tenth Anniversary

I really couldn't let this week go by without saying a heart felt well done to all the people at LinkedIn and congratulate them all on the occasion of the 10th anniversary since LinkedIn was launched in May 2013.

Since it's launch the world's leading professional  (and in my opinion the best) social media network, has gone from strength to strength to today having around 250 million users globally.
As well recently LinkedIn CEO Jeff Weiner said that the LinkedIn Platform is spread across 1 million sites. He went o0n to add that,  “there’s over one million unique domain buttons on the Internet with LinkedIn share buttons.

But as we know, bigger is not always bigger and ultimately any business needs to deliver value and profit. On this front LinkedIn is also leading from the front of the pack with it's share price almost quadrippling  since the company launched the stock in 2011.

Through these 10 years it's fair to say that LinkedIn has had its ups and downs, and according to Co-founder Reid Hoffman in a recent interview on the Bloomberg Network, struggled through its early days where it had only modest membership and growth.

But like all good businesses it found its own unique point of difference, which in its case was allowing people to see who else they knew that was also on the network. And this as they say was the proverbial coup de grace which changed its trajectory forever.

Well done again LinkedIn. Something tells me your next ten years will be even better.
And until next time, good luck and good marketing.

Regards,
Daniele.